Web QUESTIONNAIRE

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By answering the following questions will help us better understand your needs and requirements regarding web presentation of your company.

They will assist us in compiling a bid for construction of the website, and will be used in the manufacturing process, if you decide to use our services.

If you don’t have answer to some question, it can be discussed later.

Thank you.

Name and surname*
Email*
General information:
1. Do you have a preferred structure of content / pages? (Example: Home, About Us, Services, Products, Shopping, Contact).
2. Do you have a preferred style of web site regarding the design? (If so, please describe briefly.)
3. Do you have a web site for example? (Eg: http://name_of_website.com )
4. Any other details that are not mentioned above?
Marketing / Audience:
1. Define typical User roles. This is the specific groups or types of visitors to the website. (For example: CEFTA members, Governments, Journalists etc..)
2. Describe each one of the typical User roles(visitors). How often are they online, their interests, what do they use the website for, what is important for each one of them on the website?(Use as much detail as possible in profiling your target.)
3. What is the primary “call to action” for each one of the typical User roles when coming to your site (i.e. use contact form, become a member, search for information, make a purchase, subscribe for newsletter)?
4. What is the overall message you are trying to convey to your target audience?
5. Do you have Analytics installed on the current site?
Branding:
1. Do you have a brand style guide? Does your organization have a tagline?
2. Describe visual elements that should be utilized from your current site or marketing materials (iconography, graphics, photos, etc.).
3. Use a few adjectives to describe how your site visitor should perceive the new site. (Examples include prestigious, friendly, corporate, fun, forward-thinking, innovative, and cutting edge.) How is your company currently perceived offline? Do you want to carry the same kind of message through your website?
Technology:
1. Whom can we talk to in your organization to help respond to technical issues?
2. Would you like us to import data from the old site? What data (Specify which/if any segments should not be included?
3. Does the site need to integrate with any pre-existing database? If so, what kind of database is currently being used? (Access, SQL Server, Oracle, etc.). Will you be using any scripts or code that have already been established?
Content:
1. Do you have imagery or photos you want to provide? What format and resolution are they?

Web QUESTIONNAIRE

General information:

Marketing / Audience:

Branding:

Technology:

Content: